Networking is such an important part in the business cycle that I always have a book close by to read on the subject. My current read is The Little Black Book of Connections by Jeffrey Gitomer. I am not plugging the book, I just find good info in most things that I read and why not share it with others.
Anyway, I used to always hear that it is important to know lots of people...who you know. But when you think about it, it is really about who knows you. Who sees you as a person of value in the marketplace?
If you make yourself valuable and memorable, others will want to make you part of their network.
