Tuesday, October 20, 2009

Networking Equals Giving


Networking is NOT about meeting someone and selling them something, it is all about giving.

Remember when you were a kid and you were told is it better to give than to receive? Well the same is true with networking.

We have all been at a networking event and met someone who only wants to talk about themselves. Their communication is truly one way....Me, me, me. They corner you and will tell you all about themselves and their business and never once asking about you or what you do. And when you finally get away from them, they are the first ones to follow-up with a phone call or email. Eek! These people are "takers" and have forgotten that networking is a two-way street. They missed the chapter that tells them how networking is the selfless art of facilitating introductions to help others. Yes, networking is all about giving, and not always about receiving. However, there is a lot to be gained in the process of networking. By helping others connect, you contribute to a world of common circles that can go in many new connections. In addition, you might just be surprised how your generosity turns into successful leads for yourself. Think of this process as "networking karma." For those who continue to wear "networking blinders," only thinking of how others can help them, they are missing many, many opportunities beyond their immediate sphere of influence. So, at your next networking event, keep in mind what you learned long ago about giving and receiving as you meet others, and watch how your connections grow.